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This week on HGTV Selling LA, Valerie Fitzgerald Group agent Nicole Contreras‘s client, Adam Schaffer, is in a tough spot.

A successful owner of a Santa Monica luxury boutique, he next tried his hand in real estate, buying and remodeling two stunning properties. But after being hit hard by the market crash, he has to get rid of at least one of them, and fast.

Nicole must be savvy in her marketing approach to find buyers for two very different properties (on opposite sides of town!), or Adam will have to move on to another agent that can turn them around at top speed.

Keller Williams broker Kennon Earl takes on one of his biggest challenges yet: a 1.97 million dollar listing that, at first glance, is rife with problems.

The location makes it a tough sale, but tasteful renovations, a great layout and clever landscaping are real selling points. If he can convince potential buyers to give the property a chance, he stands to make a commission of nearly $50,000. If he fails to make the sale, his sterling reputation in the industry will plummet.

Learn more about Selling LA on HGTV. 

Valerie Fitzgerald specializes in luxury residential real estate in Beverly Hills, Bel Air, Brentwood, Santa Monica and Malibu. Valerie has more than 20 years experience and is known for her solid reputation in the Westside Los Angeles real estate community. She’s starring in HGTV’s new show Selling LA and is also the author of the book published by Simon and Schuster Heart and Sold: How to Survive and Build a Recession-Proof Business.